I am pleased to announce the promotion of Vic Wilson to Director of Marketing & Gas Program. In this role, Vic will report to me and will be responsible
for overall IWDC marketing initiatives and will also lead our gas program. Reporting to Vic will be:
- Erik Mayes, Digital Marketing Specialist
- Tom Missler, Graphic Designer
- Jenne Schwartz, Event & Meeting Planner
Vic is a 29-year industry veteran who worked for Liquid Carbonic / Praxair early in his career and then later was a part owner of a Member of the co-op. During his time as a Member he participated on IWDC's marketing committee, was involved in the PurityPlus program and was an early adopter of the Weldmark® Shielding Gas Program. Vic's knowledge of the industry will be an asset as he leads our overall marketing and our gas program.
Vic will begin to transition his prior Regional Sales Manager responsibilities immediately and as stated in a subsequent announcement, will work with Rich Mansmann to start the gas program leadership transition later in April.
I am also pleased to announce that effective Monday, March 22, Lance Flanagan joined IWDC as Regional Sales Manager, reporting to Keith Werkley, Director of Sales & Vendor Management. Lance will assume Vic's prior Regional Sales Manager responsibilities. In this role, Lance will be responsible for promoting IWDC's value proposition to the Membership as well as driving profitable growth of our Vendor partner brands and Weldmark® brand. Keith will issue a more detailed communication concerning region alignment the week of March 29.
Lance comes to IWDC having held various sales and sales leadership roles at a variety of leading suppliers to our industry such as Inweld, Techniweld USA, OKI Bering, Flame Technologies, Tregaskiss and Thermal Dynamics. In many of these roles he has had responsibility for a significant portion of Western United States calling on both independents and majors.
On the personal side, prior to coming to our industry, Lance served our country in the US Navy for 4 years being promoted to E-5 rank in only 1 ½ years. All four years of Lance's service were spent overseas. Lance and his wife Jean reside in Hayden, ID where they enjoy boating, fishing, and dining out.
Please join me in congratulating Vic Wilson and welcoming Lance Flanagan to IWDC.
Frank Kasnick
President & C.E.O., IWDC
The IWDC is a cooperative, formed in 1994, which leverages the strengths of its independent welding distributor Members across North America. IWDC Member companies collectively represent over $2.9B in sales, serving a wide range of industries. The common denominator is that these industries look to them for industrial, specialty, and medical gases as well as related equipment, welding hardgoods, and consumables. End-use customers served by IWDC Members benefit from having the unparalleled expertise of a local Member distributor who has access to national scale purchasing and marketing programs.