Over the years, Wright Brothers Global Gas has successfully
catered to a diverse clientele, spanning clinical research, retail, and
automotive industries. The inception of the national accounts program in 2003
stemmed from the specific needs of a local customer, seeking a national
supplier capable of providing a streamlined, consolidated electronic invoicing
system - an offering not readily available from major suppliers. By joining
forces with independent distributors nationwide, the Wright Brothers Global Gas
National Accounts Program was born. Clients appreciate the program for its
unique blend of supporting local, independent businesses while enjoying the
convenience of a nationally adept supplier attuned to their account.
Currently
collaborating with over half of the IWDC Members and expanding customer
locations across 45 states, the program presents extensive nationwide
opportunities. Members are encouraged to share leads or explore potential
provider opportunities within their geographic areas. As current customers
undergo acquisitions, new locations are integrated into existing contracts.
The
IWDC National Accounts Program onboarding process typically unfolds as follows: p
- The IWDC Member presents Wright Brothers Global Gas with a valid lead,
preferably with a contact name, which can be an existing local customer or a
new business prospect.
- WBGG assesses the opportunity, considering factors such as geographic
locations, local distributors, product types, market supply, and the financial
strength of the company.
- An introduction is made, showcasing our capabilities and our certified
Woman-Owned status.
- We
work through the pain funnel to determine what their needs are.
- Typically, at this stage, we will have the opportunity to bid on supplying
their gases and equipment.
- We collaborate with distributor partners, both existing and new, to evaluate
products, supply chain, economics, and logistics, with a focus on retaining
current IWDC distributors serving specific locations.
The ultimate objective is to empower independent businesses to
secure or acquire customer locations that might have otherwise been lost to
alternative suppliers. "Together we are Stronger."